Are you ready, Manila? After years of speculation and months of official anticipation, the phenomenally popular Swedish retail brand H&M is finally launching at the SM Mega Fashion Hall tomorrow, October 17! Doors open at 9 AM and gift cards await early birds (up to P6k worth for the first 200 in line!), plus up to 50% off on select merchandise on opening day. And since it happens to coincide with the SM Mega Sale weekend, you can shop till you drop—or till Manong guard escorts you out at 12 midnight! (Regular store hours of 10 AM-10 PM resume on October 20 onwards.)
Last night, we were thrilled to get a sneak peek at H&M’s first store in the Philippines—covering approximately 3,000 sqm and three fabulous floors featuring H&M’s complete range for women, men, teens, and children (yes, athletic wear, lingerie, and the limited edition H&M Studio line, too). No need to travel to get your H&M shopping fix—you’ll find everything here, from the hottest trends to essential basics, and at amazingly affordable prices. Here are some of our favorite finds we spied at last night’s shopping frenzy (we’re SO going back for that Hello Kitty kiddie tutu—fingers crossed it’s still there!).